{"title":"Clean Mascara","description":"\u003cp\u003eOur edit of the best clean mascaras features high-performance, eye-safe formulas that deliver bold lashes without compromise.\u003c\/p\u003e","products":[{"product_id":"goop-beauty-featherlash-lifting-serum-mascara","title":"Featherlash Lifting Serum Mascara","description":"\u003cp\u003eThis plush clean formula supports lash health while giving you inky-black, super defined, lifted, lengthened, naturally full-looking, ultraconditioned lashes. The rich pigment doesn’t flake or smudge, for lush, healthy-looking lashes with beautiful definition that lasts all day. The patented brush head is made with three-edged cross sections and bristles of alternating lengths that create grooves to make the mascara easy to apply without clumping, so it’s simple to create a natural or dramatic look on a wide range of eye shapes and lash-hair lengths. And the special tapered end gets at every last lash.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eWant to know why we love it? \u003ca href=\"https:\/\/goop.com\/beauty\/makeup\/new-goop-beauty-featherlash-lifting-serum-mascara\/\"\u003e\u003cu\u003eRead the article\u003c\/u\u003e\u003c\/a\u003e.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eDermatologist and Opthamologist Tested\u003c\/p\u003e\n\u003cp\u003eCruelty-Free\u003c\/p\u003e\n\u003cp\u003eFormulated Without Fragrance\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e9.4 mL \/ 0.32 fl oz\u003c\/p\u003e","brand":"goop Beauty","offers":[{"title":"9.4ml","offer_id":52323665183088,"sku":"GB15-9.4ml","price":28.0,"currency_code":"USD","in_stock":true},{"title":"4.5ml","offer_id":52323665150320,"sku":"GB15-4.5","price":14.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0890\/8305\/2400\/files\/goopbeauty_GB15_9.4ML_2-21.jpg?v=1755976884"},{"product_id":"tower-28-beauty-makewaves-lengthening-and-volumizing-mascara","title":"MakeWaves Lengthening and Volumizing Mascara","description":"\u003cp\u003eFor glossy, super defined, fluttery lashes in a single swipe, this clean vegan mascara is so good, it has to be tried to be believed. The magic is in the slightly curved triple-wave wand: Use the inner wave of the dual-sided brush for volume and the longer bristles to lengthen and define as the brush coats the lightweight, stretchy formula over each and every lash for natural, wide-awake, you-but-better lashes. Bonus: It’s ophthalmologist tested, safe for contact lens wearers, and easy on sensitive eyes.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e1 oz\u003c\/li\u003e\n\u003cli\u003eDrift: Rich espresso brown\u003c\/li\u003e\n\u003cli\u003eJet: Inky black\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Tower 28 Beauty","offers":[{"title":"Drift (Brown)","offer_id":52333463241072,"sku":"TOWE-T028-01-0000-Assorted 2","price":20.0,"currency_code":"USD","in_stock":false},{"title":"Jet Black","offer_id":52333463273840,"sku":"TOWE-T028-01-0000-Assorted 1","price":20.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0890\/8305\/2400\/files\/29286_drift__brown__20221123_174159_78694.jpg?v=1755711857"},{"product_id":"westman-atelier-eye-want-you-mascara","title":"Eye Want You Mascara","description":"\u003cp\u003eFrom top makeup artist Gucci Westman, this natural-looking, buildable mascara leaves lashes defined and fluttery with a flattering lift. Made with nourishing shea butter and plant-based wax, it swipes on beautifully, creating a gorgeous, your-lashes-but-more-defined look. The brush is designed with a unique hourglass shape and a tapered tip to coat lashes individually without clumping. Westman’s tip: “Move the wand from side to side as you brush it on to evenly coat every last lash. The result is natural—it looks done but not too done.” \u003c\/p\u003e","brand":"Westman Atelier","offers":[{"title":"Clean Black \/ 8ml","offer_id":52333463404912,"sku":"WEST-BE3224301-Assorted 1","price":45.0,"currency_code":"USD","in_stock":false},{"title":"Assorted 2 \/ Petite","offer_id":52349301457264,"sku":"WEST-BE3224301-Assorted 2-Petite","price":45.0,"currency_code":"USD","in_stock":false},{"title":"Clean Black \/ Petite","offer_id":52349301490032,"sku":"WEST-BE3224301-Assorted 1-Petite","price":26.0,"currency_code":"USD","in_stock":false},{"title":"Le Brun Clean \/ 8ml","offer_id":52349301522800,"sku":"WEST-BE3224301-Assorted 2","price":45.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0890\/8305\/2400\/files\/34668_clean_black_20230823_174307_0.jpg?v=1755711718"},{"product_id":"ami-cole-lash-amplifying-mascara","title":"Lash-Amplifying Mascara","description":"\u003cp\u003eIn a chic, eye-catching orange tube, this award-winning, inky-black, buildable mascara leaves lashes looking lifted and defined. Made with shea butter and jojoba oil, it helps moisturize and nourish for healthier and shinier-looking lashes. And the full, tapered wand makes for easy, even application.\u003c\/p\u003e\u003cul\u003e\u003cli\u003e0.30 oz\u003c\/li\u003e\u003c\/ul\u003e","brand":"Ami Cole","offers":[{"title":"Black","offer_id":52348987375984,"sku":"AMCO-MASC-01-0002-Black","price":7.6,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0890\/8305\/2400\/files\/26957_20220411_224250_165.jpg?v=1755710007"},{"product_id":"ere-perez-avocado-waterproof-mascara","title":"Avocado Waterproof Mascara","description":"\u003cp\u003eThis sleek, inky mascara for fluttery, beautifully defined lashes is the first clean waterproof mascara we’ve found—and it’s amazing. The vegan blend of avocado, sweet almond, and other hydrating oils is magic for sensitive eyes, and buildable—as perfect for a subtly wide-awake look as it is for bombshell volume. Every one of Mexican-born naturopath Ere Perez’s skin-boosting formulations are inspired by her grandfather, a medicine man who taught her food was healing—it also contributes to some gorgeous clean makeup.\u003c\/p\u003e\u003cul\u003e\u003cli\u003e10 mL\u003c\/li\u003e\u003c\/ul\u003e","brand":"Ere Perez","offers":[{"title":"Black","offer_id":52349061923184,"sku":"EREP-AVO-MASCARA-Black","price":29.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0890\/8305\/2400\/files\/27109_20220509_234145_165.jpg?v=1755710653"},{"product_id":"ere-perez-aloe-gel-lash-brow-mascara","title":"Aloe Gel Lash \u0026 Brow Mascara","description":"\u003cp\u003eShape and define both lashes and brows with this brilliant clear gel mascara. The hydrating aloe-vitamin B5 blend is water-resistant and deposits a subtle sheen that’s effortless and gorgeous on lashes, plus it doubles as a brow-grooming treatment for smoothing—and sleekifying—wayward hairs.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e10 mL\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Ere Perez","offers":[{"title":"Clear","offer_id":52349063725424,"sku":"ERE-e415b-Assorted 1","price":28.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0890\/8305\/2400\/files\/30189_20230210_204108_165.jpg?v=1755710674"},{"product_id":"ilia-fullest-volumizing-mascara","title":"Fullest Volumizing Mascara","description":"\u003cp\u003ePlump up your lashes and leave them silky and blackest black all day with this nourishing mascara. Carnauba wax and beeswax make lashes look both thicker and longer, while arginine and vitamin B5 help strengthen.\u003c\/p\u003e\u003cul\u003e\u003cli\u003e0.32 fl oz \/ 9.5 ml\u003c\/li\u003e\u003c\/ul\u003e","brand":"ILIA","offers":[{"title":"Black","offer_id":52349134995824,"sku":"ILIA-VM-01No Color","price":29.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0890\/8305\/2400\/files\/24065_20210714_211736_172.jpg?v=1755710883"},{"product_id":"ilia-fullest-volumizing-mascara-mini","title":"Fullest Volumizing Mascara Mini","description":"\u003cp\u003ePlump up your lashes and leave them silky and blackest black all day with this nourishing mascara (that’s now adorably mini). Carnauba wax and beeswax make lashes look both thicker and longer, while arginine and vitamin B5 help strengthen.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e0.13 fl oz \/ 4 ml\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"ILIA","offers":[{"title":"Black","offer_id":52349135028592,"sku":"ILIA_VM-MINI-UC-Black","price":17.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0890\/8305\/2400\/files\/25517_20211104_231414_172.jpg?v=1755710835"},{"product_id":"ilia-limitless-mascara","title":"Limitless Mascara","description":"\u003cp\u003eThis glossy, lash-lengthening, no-smudge mascara wakes up your face in seconds. Shea butter and keratin condition lashes, so each swipe doubles as a treatment. The dual-sided brush is brilliant (the brand tested over a hundred different wands to find this one!) for precise application: Use the shorter side to curl, and the longer side to lift, lengthen, and separate lashes. The result? Gorgeous, fluttery, defined lashes. \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eBefore Dawn: Rich Brown\u003c\/li\u003e\n\u003cli\u003eAfter Midnight: Soft Black\u003c\/li\u003e\n\u003cli\u003e0.27 oz\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"ILIA","offers":[{"title":"After Midnight","offer_id":52349135061360,"sku":"ILIA-limitlessmascaraBlack","price":29.0,"currency_code":"USD","in_stock":false},{"title":"Before Dawn","offer_id":52349135094128,"sku":"ILIA-limitlessmascaraBrown","price":29.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0890\/8305\/2400\/files\/22850_before_dawn_20210217_185010_0.jpg?v=1755710865"},{"product_id":"ilia-limitless-lash-mascara-mini","title":"Limitless Lash Mascara Mini","description":"\u003cp\u003eThis glossy, inky-black, lash-lengthening, no-smudge mascara wakes up your face in seconds—and now it’s mini. Shea butter and keratin condition lashes, so each swipe doubles as a treatment. The dual-sided brush is brilliant (the brand tested over a hundred different wands to find this one!) for precise application: Use the shorter side to curl, and the longer side to lift, lengthen, and separate lashes. The result? Gorgeous, fluttery, defined lashes. \u003c\/p\u003e\u003cul\u003e\u003cli\u003e0.1 oz \/ 3g\u003c\/li\u003e\u003c\/ul\u003e","brand":"ILIA","offers":[{"title":"Black","offer_id":52349137551728,"sku":"ILIA_LM-MINI-01-UC-B-Black","price":17.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0890\/8305\/2400\/files\/25518_20211104_231414_168.jpg?v=1755710927"},{"product_id":"monika-blunder-architect-eyes-buildable-mascara","title":"Architect Eyes Buildable Mascara","description":"\u003cp\u003eIt’s vegan, and it defines and lengthens for amazing lift in one swipe. Made with a thickening algae extract complex and nourishing shea butter, the lightweight, buildable formula leaves lashes conditioned and glossy without any smudges or flakes. Bonus: The slightly tapered silicone brush generously coats and separates each lash for the most fluttery look.\u003c\/p\u003e\u003cul\u003e\u003cli\u003e7.5 mL\u003c\/li\u003e\u003c\/ul\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Monika Blunder","offers":[{"title":"Black","offer_id":52349199188336,"sku":"MONI-MC-ARCHITECTBLK-00-Black","price":32.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0890\/8305\/2400\/files\/38261_20240123_221111_55.jpg?v=1755711225"}],"url":"https:\/\/store.goop.com\/collections\/mascara.oembed","provider":"goop","version":"1.0","type":"link"}