{"title":"ELSE","description":"\u003cp\u003eEla Onur, who comes from a long line of lingerie designers, brings a modern sensibility to her line of sexy underthings—all handmade in her Istanbul-based atelier. Teaming up the softest fabrics and most luxurious lace, teh collection—a mix of bandeau bras, skimpy thongs, and matching separates—fuse the idea of form and function effortlessly.\u003c\/p\u003e","products":[{"product_id":"else-bella-brief-merlot","title":"Bella Brief","description":"\u003cp\u003eThere are everyday undies, and then there are special-occasion undies you pluck from the top drawer when you want to feel sexy. These briefs, done in pointelle mesh with a silk gusset, are the latter. They have a high waist, a low cut at the legs, and a cheeky cut in back. Our advice? Make it a set with the \u003ca href=\"https:\/\/goop.com\/else-bella-soft-cup-triangle-bra\/p\/\"\u003e\u003cu\u003e\u003cspan data-redactor-style-cache=\"color: var(--color-stuck-red);\"\u003ematching bra\u003c\/span\u003e\u003c\/u\u003e\u003c\/a\u003e.\u003c\/p\u003e\u003cul\u003e\u003cli\u003e88% polyamide, 12% elastane\u003c\/li\u003e\u003c\/ul\u003e","brand":"ELSE","offers":[{"title":"Merlot \/ XS","offer_id":52349057892720,"sku":"ELSE-EC-377U-MERLOT-Purple-XS","price":34.0,"currency_code":"USD","in_stock":false},{"title":"Merlot \/ S","offer_id":52349057859952,"sku":"ELSE-EC-377U-MERLOT-Purple-S","price":34.0,"currency_code":"USD","in_stock":false},{"title":"Merlot \/ M","offer_id":52349057827184,"sku":"ELSE-EC-377U-MERLOT-Purple-M","price":34.0,"currency_code":"USD","in_stock":false},{"title":"Merlot \/ L","offer_id":52349057794416,"sku":"ELSE-EC-377U-MERLOT-Purple-L","price":34.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0890\/8305\/2400\/files\/48438_20250113_194109_0.jpg?v=1755710704"},{"product_id":"else-bella-soft-cup-triangle-bra","title":"Bella Soft Cup Triangle Bra","description":"\u003cp\u003eDone in pointelle mesh, this bra is date-night-ready and wear-all-day comfortable. It has adjustable straps, soft unlined cups, and a wide underband that stays put. But what we love most are the details: the triangle of silk in front, the seams running down the center of each cup, and the delicate lace trim. Make it a set with the \u003ca href=\"https:\/\/goop.com\/else-bella-bella-brief-merlot\/p\/\"\u003e\u003cu\u003ematching briefs\u003c\/u\u003e\u003c\/a\u003e.\u003cstrong\u003e \u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\u003cli\u003e88% polyamide, 12% elastane\u003c\/li\u003e\u003c\/ul\u003e","brand":"ELSE","offers":[{"title":"Merlot \/ XS","offer_id":52349059301744,"sku":"ELSE-EC-376B-MERLOT-Purple-XS","price":135.0,"currency_code":"USD","in_stock":false},{"title":"Merlot \/ S","offer_id":52349059268976,"sku":"ELSE-EC-376B-MERLOT-Purple-S","price":135.0,"currency_code":"USD","in_stock":false},{"title":"Merlot \/ M","offer_id":52349059236208,"sku":"ELSE-EC-376B-MERLOT-Purple-M","price":135.0,"currency_code":"USD","in_stock":false},{"title":"Merlot \/ L","offer_id":52349059203440,"sku":"ELSE-EC-376B-MERLOT-Purple-L","price":135.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0890\/8305\/2400\/files\/48439_20250113_194111_0.jpg?v=1755710683"}],"url":"https:\/\/store.goop.com\/collections\/else.oembed","provider":"goop","version":"1.0","type":"link"}