{"title":"Act + Acre","description":"\u003cp\u003eAfter struggling with scalp health for years, top New York hairstylist and trichologist Helen Reavey and her husband, Colm, created active, plant-based hair care using their patented Cold Pressed® technique to preserve nutrients. The result, a gorgeously packaged collection of cleansing, nourishing, soothing, and stimulating hair and scalp care—including a dry shampoo, a scalp detoxing tonic, rich conditioners, and even a gua sha comb—is a super modern, ultra-indulgent way to achieve your most beautiful and healthiest-looking hair.\u003c\/p\u003e","products":[{"product_id":"act-acre-fulvic-acid-volumizing-dry-shampoo","title":"Fulvic Acid Volumizing Dry Shampoo","description":"\u003cp\u003eWe love everything about this brilliant unscented formula: the way it works instant magic with just six ingredients, how effortlessly refreshed it leaves hair, and even how cute it is! Finely milled rice and tapioca powders absorb oil and neutralize odor invisibly—the powder comes out of the bottle white but turns colorless once you work it in with your fingers, so it’s great for every hair color and texture—while fulvic acid delivers nutrients to the scalp.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e0.6 oz\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Act + Acre","offers":[{"title":"0.6 oz","offer_id":52501720826224,"sku":"22574-9531","price":26.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0890\/8305\/2400\/files\/22574_20201208_235045_4.jpg?v=1755978334"},{"product_id":"act-acre-detangling-brush","title":"Detangling Brush","description":"\u003cp dir=\"ltr\"\u003eMade with double-length bristles, this brush smooths, detangles, minimizes snags, and gently massages your scalp in the most heavenly way. It works easily through knots without causing breakage, and it’s as great to use in the shower as it is on dry hair. Made of ultralightweight postconsumer recycled plastic, the brush is fantastic no matter what your hair type, helping distribute the scalp’s natural oils through your hair, prevent frizz, and boost shine for more manageable, healthier-looking hair every day.\u003c\/p\u003e\u003cul\u003e\u003cli dir=\"ltr\"\u003eBrush: post-consumer recyclable plastic; Bristles: nylon\u003c\/li\u003e\u003c\/ul\u003e","brand":"Act + Acre","offers":[{"title":"One Size","offer_id":52348969124208,"sku":"ACT-AA0058B-One Size","price":34.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0890\/8305\/2400\/files\/29325_20221206_184245_68851.jpg?v=1755709981"},{"product_id":"act-acre-cold-processed-leave-in-conditioner","title":"Cold Processed Leave-in Conditioner","description":"\u003cp dir=\"ltr\"\u003eSmooth away frizz, fight breakage, and ultra moisturize hair with this creamy leave-in from the scalp-health-forward brand cofounded by top hairstylist and certified trichologist Helen Reavey. Made with nourishing ingredients like squalane, meadowfoam oil, and proteins, this treatment sinks deep into the hair shaft to protect, nourish, and strengthen for impressive—softer, smoother, healthier-looking—results. While your hair is still damp, work a few pumps (Reavey suggests one pump for fine hair, two or three for medium, or 4-five for coarse) through your lengths, then air-dry or style as usual.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\"\u003e6.7 fl oz\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Act + Acre","offers":[{"title":"One Size","offer_id":52348969156976,"sku":"ACT-AA0050B-One Size","price":48.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0890\/8305\/2400\/files\/29323_20221206_184245_68719.jpg?v=1755709992"},{"product_id":"act-acre-microbiome-cooling-scalp-serum","title":"Microbiome Cooling Scalp Serum","description":"\u003cp\u003eSoothe a dry, itchy scalp with this calming milk treatment. Made with a balancing amino acid complex, invigorating peppermint oil, and hydrating hyaluronic acid, it tingles and refreshes your scalp, sweeping away dead, dry skin for shiny, healthier-looking hair.\u003c\/p\u003e\u003cul\u003e\u003cli\u003e2.2 fl oz\u003c\/li\u003e\u003c\/ul\u003e","brand":"Act + Acre","offers":[{"title":"One Size","offer_id":52348969353584,"sku":"ACT-AA0062B-One Size","price":27.2,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0890\/8305\/2400\/files\/39138_20240222_191314_80587.jpg?v=1755709963"},{"product_id":"act-acre-cold-processed-styling-paste","title":"Cold Processed Styling Paste","description":"\u003cp\u003eAdd subtle shape and natural-looking volume with this silky exclusive-to-goop styling paste—the latest from the brand cofounded by hairstylist and certified trichologist Helen Reavey. Made with nourishing ingredients to help support scalp health—the linchpin of shiny, healthy hair, according to Reavey—such as meadowfoam seed oil and candelilla wax, the paste deposits the prettiest matte finish that’s flattering on any hair texture. (It’s also free of silicones, petrolatum, and other fillers commonly found in conventional hair\u003cs\u003e \u003c\/s\u003estyling products, which can build up on the scalp and cause hair to look lifeless.) Smooth it through damp or dry hair—it’s beyond brilliant whether you’re going for low-key polished or a roughed-up look. \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e1.8 fl oz\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Act + Acre","offers":[{"title":"One Size","offer_id":52348970500464,"sku":"ACT-AA0004B-One Size","price":38.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0890\/8305\/2400\/files\/29314_20221206_001209_165.jpg?v=1755710030"},{"product_id":"act-acre-healthy-hair-and-scalp-set","title":"Healthy Hair \u0026 Scalp Set","description":"\u003cp dir=\"ltr\"\u003eOne of our favorite hair brands created this chic set of bestsellers just for goop. The adorable grey bag comes with the much-obsessed-over scalp detox that removes buildup and sweat while deeply hydrating with vitamin E; the leave-in conditioner, made with vegan squalane, that eliminates frizz and reduces breakage to leave hair shiny and smooth; and the jade gua sha tool that stimulates the scalp and helps ingredients penetrate. Use them all together and the results are incredible—hydrated, bouncy hair that’s never felt healthier.  \u003c\/p\u003e\u003cp dir=\"ltr\"\u003eYou get: \u003c\/p\u003e\u003cul\u003e\n\u003cli dir=\"ltr\"\u003e3 fl oz \/ 89 mL Cold Processed Scalp Detox\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e6.7 fl oz \/ 200 mL Cold Processed Leave-In Conditioner\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Act + Acre","offers":[{"title":"One Size","offer_id":52348972826992,"sku":"ACT-GOOP-HOLIDAY-KIT-One Size","price":54.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0890\/8305\/2400\/files\/34969_20230831_234153_76611.jpg?v=1755709966"},{"product_id":"act-acre-clarifying-hard-water-shampoo","title":"Clarifying Hard Water Shampoo","description":"\u003cp\u003eMade with a coconut-based cleanser, this shampoo gently detoxifies without stripping hair. The plant-based formula is designed to both remove and prevent the buildup—from products, hard water minerals, and other contaminants—that can weigh hair down. Antioxidant fulvic acid helps support the scalp’s microbiome, while nourishing carrot seed oil moisturizes deeply. It works into a luxurious lather as you massage it into your scalp, then rinses clean, leaving hair hydrated, shiny, and full of volume.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e10 fl oz \u003c\/li\u003e\n\u003cli\u003eMade in USA\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Act + Acre","offers":[{"title":"10 fl oz","offer_id":52348997370224,"sku":"ACT-AA0053B-One Size","price":32.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0890\/8305\/2400\/files\/49063_20250131_061112_0.jpg?v=1755710155"},{"product_id":"act-acre-scalp-gua-sha-comb","title":"Scalp Gua Sha Comb","description":"\u003cp\u003eUse this gorgeous hand-cut jade comb for an invigorating gua sha massage for your scalp. Based on the ancient Chinese therapy of gua sha—which involves smoothing a sculpted massage tool over the face or body—a massage with this comb feels absolutely incredible (especially after using the \u003ca href=\"https:\/\/goop.com\/act-acre-cold-processed-scalp-detox\/p\/\"\u003e\u003cu\u003eCold Processed® Scalp Detox\u003c\/u\u003e\u003c\/a\u003e tonic). Stimulating for the scalp and relaxing for the spirit, it’s our new favorite daily ritual.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eJade mineral stone\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Act + Acre","offers":[{"title":"One Size","offer_id":52501719056752,"sku":"22575-0365","price":48.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0890\/8305\/2400\/files\/22575_20201208_235157_299.jpg?v=1755978310"},{"product_id":"act-acre-cold-processed-scalp-detox","title":"Cold Processed Scalp Detox","description":"\u003cp\u003eDesigned to cleanse and detoxify the scalp, this once-a-week tonic dissolves buildup and excess oil as it gently hydrates. A blend of extracts and oils—basil leaf supports growth, health, and shine, while baobab and moringa oils soothe, hydrate, and help replenish the scalp’s moisture (all ingredients are cold-processed to preserve nutrient levels). Apply the tonic directly to your scalp, massage it in—to distribute product, stimulate the scalp, and feel fantastic—leave it on for twenty minutes, and rinse before shampooing and conditioning. It smells faintly herbaceous, leaves the scalp fresh and clean, and works beautifully for all hair types.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e3.0 fl oz\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Act + Acre","offers":[{"title":"3.0 fl oz","offer_id":52501720760688,"sku":"22573-0215","price":48.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0890\/8305\/2400\/files\/22573_20201208_234915_165.jpg?v=1755978332"}],"url":"https:\/\/store.goop.com\/collections\/act-acre.oembed","provider":"goop","version":"1.0","type":"link"}